Community Caravan

Written by Cafe Campesino on Apr 1, 2002 in Community Caravan, NEWSLETTER |

BRAG Spring Tune-up in Eatonton, GA – Over 700 cyclists poured into the sleepy, middle Georgia town of Eatonton last weekend to participate in the Bicycle Ride Across Georgia’s Spring Tuneup Ride ( For three years, these bikers have awakened each morning to the gentle aroma of Café Campesino’s fair trade coffees wafting through the campground. Geoffrey Hennies, our longtime volunteer brewmaster, and I rose each morning at 5:30 to prepare several hundred cups of coffee and iced mochas. The tuneup ride originated each morning on the campus of Putham Middle School with cyclists slowly fanning out across the rolling hills of Georgia’s piedmont. Across the street from the school was the Uncle Remus Museum — 19th century writer Joel Chandler Harris was born and raised in Eatonton. This quaint town was also the birthplace of Pulitzer Prize-winning writer Alice Walker, best known for her novel The Color Purple. In mid-June, the Café Campesino coffee caravan will head to north Georgia for the 2002 BRAG. We’ll look forward to seeing many of our two-wheelin’ friends again as we brew our way across the Georgia mountains.

Other upcoming events:

Earth Day Celebration – In late April and throughout May, Georgians for Clean Energy and The Sentient Bean Coffee House in Savannah are co-sponsoring events with an environmental theme. The presentations will feature ecological superheroes, including Coffee Bean Bill, Café Campesino’s own Bill Harris! Bill will conduct professional coffee cuppings at The Sentient Bean on Saturday, April 27th, at 5 PM, followed by a talk on “Coffee Cultivation and Wildlife Habitat: An Economic and Ecological Partnership.” For other scheduled events in this intriguing series, check out the Georgians for Clean Energy website at

World Fair Trade Day – They are the stories that seldom make the nightly news, yet are pervasive worldwide. Farmers who produce crops for the global market yet receive just pennies a pound in return, hardly enough to feed their families. Crafters who are paid only a small portion of the profits for their exquisite handiwork, while a series of middlemen takes a much larger cut. But there is an alternative: Fair Trade. By buying Fair Trade products, you help ensure a better environment, healthier working conditions and a living wage for artisans, farmers and workers. And what’s the most widely available Fair Trade Certified product in the U.S.? You guessed it – it’s coffee!

But while the media harps on the negative aspects of the “coffee crisis,” fair traders are offering up a solution. As our loyal Café Campesino customers know, when you buy Fair Trade coffee, you ensure that farmer cooperatives receive $1.41 per pound for their coffee including a $.15 premium when Organic Certified, more than four times the rate they get through conventional trade. And because most Fair Trade coffee is Certified Organic and grown on bird-friendly shaded land, your purchase also encourages environmentally sustainable practices.

On Saturday, May 4th, Fair Trade advocates from nearly 50 countries around the world will celebrate World Fair Trade Day (and the kick-off for Fair Trade Summer) with rallies, meetings, seminars, tastings and other diverse events. You can help spread the Fair Trade message (and enrich the lives of farmers and workers in the developing world) by supporting Fair Trade Day in your local community. Click here for some ways you can participate.

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